Food packaging design paper

Packaging design is a must-have procedure before any product enters the market and enters the consumer market. Good packaging can focus on consumers' attention and attention more quickly. Good design can accurately convey emotional appeal and stimulate purchase desire. This article will introduce you to food packaging design papers.


The expression of artistic conception in packaging design must deal with the various factors that constitute the packaging conception, such as form, structure and color, and strive to achieve harmony and tacit understanding. According to the theme situation and aesthetic needs, the corresponding form, structure and color can be selected. The constituent factors can not be simply and rigidly piled up, but the individual style and the scene atmosphere should be created to form a perfect and harmonious whole. The overall sense is formed and the artistic concept will be formed. produce.


Packaging text is the most important way and means to convey product information to consumers. Therefore, packaging font design should not only be coordinated with color and image, but also pay attention to form beauty and function, so that the packaging can convey the correct brand positioning and brand tonality. Become an important part of identifying brands.


Packaging design should combine market demand with customer needs, fully integrate the various elements, and design the packaging design that is most suitable for the product.


The food sold in a single package design has gradually become a trend. The same small figure is not only convenient for store display, but also for the expansion of the room and the design of simple tableware. It is convenient for customers to open the ready-to-eat food without staining the table. The small details are greatly human care.

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