Paying for the life marketing system to make POS machines have an insight into consumer demand
A simple pos machine can provide insight into consumer demand? This sounds a bit ridiculous. The reporter saw in the mall today that a set of “follow-to-pay life†marketing system turned a simple POS machine into a “smart machineâ€, which not only provided basic payment functions such as consumption, pre-authorization, settlement, return and correction, but also realized The background member data management analysis. The system records the consumer's consumption information, displays the frequency and habits of consumption, presents the chart, guides the merchants to carry out detailed data analysis, accurately observes the consumption rules of different customers, realizes one-to-one personalized marketing, and the data collected by the system is true. Omissions, analysis features have practical sales guidance, and become the gospel of the business. #tm tr td a{margin-left:20px;font-size:12px;text-decoration:none;}#tm tr{ background-color:white}
Innovate and realize the member marketing function
The member system that is often available in the market provides sophisticated management functions for merchants. The “follow-to-pay life†marketing system has made innovations. It not only provides users with practical member management functions, but also provides unique member marketing functions for merchants. Merchants can edit the offer information through the system and send the promotion information to the members through SMS and e-vouchers. Secondly, the use of the system is low-cost or even free. The investment of the merchant is very small. Unlike the general system, in addition to the system, it also needs to bear the cost of making membership cards and printing coupons, and also saves the manpower distributed. cost.
Enter the mobile phone number on the POS machine, the fastest entry speed
For consumers, as long as the "UnionPay" logo credit card, debit card can be swiped on the new POS machine. At the same time, it also provides the merchant with the function of recruiting members. The mobile phone number is the membership number. The customer can enter the mobile phone number on the POS machine to join the conference quickly, only 5 seconds. This intelligent POS machine also provides various verification functions. Verifiable membership, membership level, points, membership price, coupons, etc. The customer Miss Zhang had been a member of the mall on the POS system one month ago. "It is very fast. It only takes 5 seconds. Entering the mobile phone number on the machine becomes a member, and there is no need to fill in any personal information. Moreover, you can often receive merchant discount information, you can enjoy discounts, and save a lot of consumer spending." Even if you use cash, you can quickly become a member, enjoy discounts and receive preferential information as you like card members.
The Beijing Accompanying Company, which develops the system, is a third-party payment company that provides merchants with receipts, namely bank card swiping, membership management, marketing promotion, financial products and other services. It is understood that the "follow-to-pay life" marketing system has been operating in nine provinces and cities such as Beijing, Shanghai, Chongqing, Tianjin, Guangdong, Hunan, etc., with more than 8 million users, and will expand to more provinces and cities next year.
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