Golden Phoenix once again became a sponsor of the 2011 Universiade
In 2007, Golden Phoenix transported the first batch of 2 million yuan of “Olympic Furniture†from Shenzhen to Beijing, which will be used in the Chinese Olympic Committee Conference Hall and VIP Room. It is reported that as early as 2001, Golden Phoenix won the qualification of the only special furniture supplier of the Chinese Olympic Committee for the Beijing Olympic Games. In Shenzhen, there are more than 20 companies that have obtained the qualifications like Golden Phoenix.
Using this honor, through large-scale online and offline publicity, Golden Phoenix has become a supplier to the Beijing Olympic Games, because if we give the question "Which companies in the furniture industry have obtained the qualifications of Olympic suppliers", The answer is often: "The dynasty, the golden phoenix..."
In fact, the attentive spectators will find that the golden phoenix's Olympic road is still a little different from the dynasty: Golden Phoenix is ​​only a direct supplier of the Olympic "China Olympic Committee" conference hall and VIP room, not the "International Olympic Committee". The Dynasty is the exclusive supplier of living furniture for the Beijing Olympics.
Obviously, the “gold content†between the suppliers of the “China Olympic Committee†and the suppliers of the Beijing Olympic Games cannot be reciprocal, and the cost is also very different. However, if properly spread, this does not affect the propaganda effect of Golden Phoenix to keep pace with the dynasty, because the average consumer will not pay attention to the small differences between them.
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