Languomumen Zhou Gaohua: Seiko work channel
Zhou Gaohua, Chairman of Languomumen
[Reporter] Hello, Jay Chou, what products or design ideas did you bring to our exhibition this time?
[Zhou Gaohua] This time we participated in two brands, which were exhibited in two exhibition halls. Our Languo wooden door is still the healthy wooden door that lasted last year, that is, the zero-formaldehyde wooden door we cooperated with Wanhua Group. So the recent danger of formaldehyde has begun to attract people's attention, so we took the lead in this wooden door industry. The wooden door near zero formaldehyde, how do you call it a wooden door that is close to zero formaldehyde? Because the nature of the air is originally containing formaldehyde, so when we detect any item, you can't detect it as zero. There is also formaldehyde in the apple, but the result of our wooden door detection is far more than the formaldehyde in nature. To be low, so we call it a wooden door that approaches zero formaldehyde.
Then its design creativity, this time we have added some American style, everyone knows American furniture, but wooden doors, American wooden doors are rarely used, American carved wooden doors are many, and we have made some suitable for young people. The wooden doors of Korea, the Korean series, and the Korean style were introduced in 2007. We have enlarged it this year and made many new designs. Another brand specializes in planning this year to be the first door of Chinese Feng Shui, also in the W1 Hall. The first door of Feng Shui, we know that home feng shui is very concerned among the Chinese people. The door has a great relationship with feng shui since ancient times. Its material and size, color, orientation and size are all related to Feng Shui. relationship. This time, we have worked as a consultant from the famous Feng Shui master of China, Mr. Cao Jianguo, to plan and design this series of products and brands.
[Reporter] You bring so many series of products, what kind of effect do you hope to achieve?
[Zhou Gaohua] Languomumen We hope to attract the attention of the same industry. We all work together to bring the environmental protection and formaldehyde content of this wooden door to the minimum standard. We can't say that we can do it at least a few times. At the very least, we must do a good job. However, the formaldehyde content of wooden doors in the market is very worrying. Many companies send them to the testing center, which is a door that sells to consumers. So I hope that these businesses can pay attention to each other. We want to bring this head together. We still hope to expand our market share. In 2011, we have opened nearly 200 stores in the country. We have a lot of blank markets this year and continue to expand. From the number of visitors, this year's participation is still very popular. of. Five-star good luck We want to be in this wooden door industry, we want to create another country, because there are still few brands that target home and Feng Shui. We want to make this cake in this piece.
[Reporter] The combination of home and feng shui is indeed a very big cake, and there are fewer companies. What kind of development trend do you think will be in the wood door industry market in 2012?
[Zhou Gaohua] Big policy We all know that the real estate country still has no loose weather, but the whole wooden door industry, I think there should be an increase, because then the country will invest a lot of money to build the relocation house, there are two restrictions This, I want to give us a lot of business to do these projects. Another point is that the construction of the countryside is not good, because during the Spring Festival, I went to the countryside and I found that after the rural areas are now making money outside, they come back to build a lot of houses, and the houses they cover are often two. The layer, the third floor and the fourth floor use nearly ten sets and 20 sets of this door. Therefore, although this market is not expensive, it should also attract the attention of our wooden door enterprises.
[Reporter] That is to say, will you transfer to the rural market in this year or in the future?
[Zhou Gaohua] Certainly, all the door enterprises have begun to sink. It turns out that the city where the channel sinks to the county level is almost the same, but now it is not working. Now we have to sink the channel to the township level and the key market.
[Reporter] How is our current channel layout distributed?
[Zhou Gaohua] First of all, the brand of our international Languo has been a popular route from prefecture-level cities and county-level cities since the listing. The provincial capital cities are taking the key markets, so we sink to the lower channels. We will assist our county-level agents and prefecture-level agents to build their branch machines into key towns and even key markets. We will let them cooperate with local farmers to build iron gates. Open an image store. So we have a small county-level agent, there will be more than a dozen small distribution stores below, and one of our county-level agents did it last year, and we have more than 2 million in our company, because our brand has a position of about 1000. Around the money, there are more than a few hundred dollars, so it is already good, and it is very good.
[Reporter] "315" is coming soon. Do we have any new marketing plans here?
[Zhou Gaohua] "315" Every merchant will focus on recommending products and doing some activities at this time. We are no exception. The theme of this year's "315" is to protect the rights of home health, choose health doors, and choose Languomen.
[Reporter] The last question is that "315" is coming soon. Can you send a "315" integrity declaration for SouFun users?
[Zhou Gaohua] Our Languo wooden door guarantees that the environmental performance and quality of all the products in the next step will fully meet the national standards. Our formaldehyde content is far more than one tenth, close to zero, please use it with confidence.
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