US$160 billion accounts for 42.2% of the total added value of the sports industry.
According to the information published by the Plunkett Research Research Center in the United States, the added value of the US sports industry in 2015 was 500 billion US dollars. The added value of the outdoor sports industry was US$160 billion, accounting for 42.2% of the added value of the sports industry. Compared with fitness, sporting goods, professional sports, brokerage, and competition performances, the value added of outdoor industries accounts for the largest proportion. This shows that the outdoor sports industry has become the main force to promote the development of the US sports industry.
So, who actually promoted the development of the U.S. outdoor sports industry? What are the characteristics of outdoor sports participants? The “Outdoor Sports Participation Report†published by The Outdoor Foundation conducted a detailed survey and analysis of the outdoor sports participants in different age groups. The report selected 32,658 persons aged 6 years or older as the survey object, and the number of participants participating in outdoor sports activities, the types of outdoor sports participated, and the outdoor sports activities of interest in the past year through an online survey. Inquired. The report shows that in 2015, Americans participated in outdoor activities a total of 11.7 billion times, 82.5 times per capita. A total of 142.4 million people participated in at least one outdoor event in 2015, accounting for 48.4% of the total US population. Compared with 2014, the number of outdoor sports participants has increased by 1 million. However, due to the increase in the total population, the overall participation rate is the same as in 2014. Camping is the outdoor sport that most potential outdoor sports participants are most interested in, followed by bicycles.
Youth and adults participate in outdoor project statistics (6-24 years old)
The total number of outdoor activities conducted by this age group in 2015 was 4.7 billion, and the number of per capita participation was 96.5.
Potential outdoor sports participants are most interested in the project (6-24 years old)
The investigators also conducted an analysis of the interests of potential participants in outdoor sports. The results showed that camping and cycling are activities that are of greatest interest to all potential outdoor sports participants aged 6-24. Bicycles are the second most interesting activity for the 18-24 age group. Hiking, running/jogging is a project that all 6-24 age groups want to try.
Outdoor Project Statistics for Adult Participation (25+)
The total number of adults participating in outdoor activities in 2015 (25 years old or older) was 7 billion, and the average number of participations per person was 74.9.
Survey of Adult Potential Participants (25+)
Camping and cycling are also activities that are of great interest to all potential outdoor participants over the age of 25 and are among the top three of all the projects of interest. Hiking, jogging/jogging are among the top ten in adult favorites.
2015 U.S. outdoor sports participation growth trend
Kayaking continues to be popular with outdoor participants. In 2012-2015, the number of people participating in standing paddlers ranked first, with an average annual growth rate of 26%. The participation rate of zhou fishing, whitewater kayaks and ocean boat/trip boats has also been increasing in the past three years. Although the participation rate for 2015 running/jogging was 5% lower than in 2015, the activities related to running were popular. The participation rate of traditional triathlons has grown rapidly, with a growth rate of 24%. Outdoor adventures, non-traditional triathlons, and cross-country races are also the faster-growing sport in 2015.
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